the business bootcamp

40 DAYS TO A
BRAND NEW BUSINESS

If you've been in business for a few years, but.....

Then here's what I want to tell you.
YOU ARE NORMAL and It's going to be OK.

HOW DO I KNOW?

SIMPLE - I'VE BEEN THERE.

THE STORY BEHIND THE CLASS

Getting to where I am today hasn’t been easy.

But it could have been a lot easier.

As a new business owner, I had no idea which questions to ask — and even if I did, I felt stupid asking them.

I felt alone, confused, and totally overwhelmed.

With sweat, girt, and lots of tears, I fumbled through it — and thank G-d, I’m here to tell the tale.

For the past 6 years I’ve working with hundreds of business owners like you, who started out of sheer passion and grit, but lacked the fundamental business knowledge to successfully grow their brands. 

And that’s exactly why the Bootcamp was born.

No fluff. All action.

This course isn’t about fluff. It’s about getting you on your feet and on the road to success.

Practical Accountability

Each module comes along with homework and cheat sheets so you actually DO IT.

Hands-on Support

Ask me any questions, whenever you need,in our member-only Whatsapp group.

the business BOOTCAMP
october 31st - december 9th

HERE'S WHAT YOU WILL LEARN:

MODULE 1: Business Basics

What is a business plan and why do you need one? In this foundational module, you will learn the 9 building blocks of creating a solid business that is not only scaleable but profitable. We will also deep dive into the technical stuff that will save you a LOT of heartache in the future; like taxes, legalities, and establishing your business admin suite. 

MODULE 2: Brand clarity

Who are you and why does your business exist? What problem are you solving and how is your business the perfect solution for that potential customer? In this module, we will build out your brand brief. The brand brief is a strategic element of a branding tool kit. This document conveys key information about your brand such as the brand vision, values, objectives, goals, and its USP. The brand brief plays a crucial role in creating your unique brand identity in the minds of your target customers.

Module 3: Financials

What are your costs and how are you currently making money?

Are you hitting your profit goal? Do you even have one?

In this module we will deep dive into your expenses – fixed, variable, and cost of goods sold. I teach you how to start tracking your income and expenses so you have the proper data to analyze the growth of your business quarterly and yearly.  We’ll also dive deep into pricing, so you’ll never be left fumbling when someone asks, “How much do you charge?” We’ll drill down to understand where your business is most profitable — and majorly maximize that. We’ll set up your profit goal and get your business organized so you’ll be able to track your profits as you continue to build your business. 

Module 4: SALES

In this module we will take a closer look at your sales process to increase your conversions. The process for sales begins with creating a plan that outlines the actions, tools, resources and overall sales projections. The goal is to create satisfied customers who will continue to do business with the company in the future. In order to do this, you must use effective communication, build relationships, and trust with potential customers.

Module 5: SOCIAL MARKETING

How can you build a community around your product or service? Which marketing channels make the most sense for your business?

In this module we discuss your marketing pipeline — garnering awareness, promoting interest, attracting leads, encouraging them to convert, and following up with them. We discuss ALL marketing channels — social media (Instagram, Facebook, LinkedIn, Whatsapp), your website, and email marketing.

Learn how to create a personal connection with your followers… and build a tribe of loyal customers that keep coming back for more.

Module 6: OPERATIONS

In every successful business, there is a great leader at the helm. But what makes a great leader? Is it the ability to delegate? The foresight to hire the right people for the right positions? The charisma to inspire employees to do their best work? While all of these qualities are important, some leaders are born, while others have to learn through experience. If you’re the latter, don’t despair. This module will teach you the essential leadership skills that you need to take your business to the next level. From delegating effectively to hiring the right staff, you’ll come away from this module with a renewed sense of confidence and purpose.

* BONUS - CANVA FOR BEGINNERS *

If you’re looking to learn how to design your own branded graphics, this bonus is for you. You’ll learn how to use Canva’s online design platform to create professional-looking graphics for your business. The course covers everything from creating a brand identity to designing individual branding assets like business cards, social media posts, and marketing collateral.

Canva For Beginners is perfect for entrepreneurs, small business owners, organizations, and anyone who wants to learn step-by-step how to create beautiful graphics without having to rely on a graphic designer.

AND THAT'S IT.

With my proprietary business plan framework and strategies you will be able to create your own clear action plan to grow your profits and scale your brand with clarity.

the bootcamp
standard

$ 997 or 4 payments of $297
  • October 31st - December 9th
  • What you'll receive:
  • (6) weeks of pre-recorded classes inside the Business Bootcamp membership site. Each module contains multiple classes on various subtopics as well as homework and activities to complete.
  • Weekly LIVE Q&A session to go over the weeks learned material and dive deeper into business topics.
  • Exclusive Whatsapp group with direct access to Abbey and other like-minded business owners for accountability and support. .
  • Access to Canva for Beginners - learn how to design branded graphics for your business.

the bootcamp
pro

$ 1497 or 4 payments of $397
  • October 31st - December 9th
  • What you'll receive:
  • (6) weeks of pre-recorded classes inside the Business Bootcamp membership site. Each module contains multiple classes on various subtopics as well as homework and activities to complete.
  • Weekly LIVE Q&A session to go over the weeks learned material and dive deeper into business topics.
  • Exclusive Whatsapp group with direct access to Abbey and other like-minded business owners for accountability and support.
  • Access to Canva for Beginners - learn how to design branded graphics for your business.
  • (2) Hour private strategy session with Abbey

"Abbey, I'm dead and speechless!! My head is exploding with all the information you so patiently explained and reframed every aspect."

The Bootcamp was terrific, so informative from soup to nuts! Thank you, Thank you - I can't thank you enough!"

- Rena D.

"The Bootcamp yesterday was very helpful!!! I look forward to implementing some new ideas!!!"

Highlights of the class were when you helped us think of problems we needed to solve for our clients and making that my main focus! Oh, and the idea you gave to the photographer in the room was SICK!"

- Erica R.

SOME QUESTIONS YOU MIGHT BE WONDERING ABOUT...

Do I need to show up at a certain time?

At the LIVE Q&A Yes! At the virtual pre-recorded classes nope! All students get FREE access into the online virtual classroom where everything is pre-loaded, so you can come back and re-watch over and over again. Whenever you have questions, you can ask the other members of the class in the Whatsapp group.

What if I need help implementing what we learn?

That’s what the weekly Q&A sessions are for. If you feel like you are going to need more support from the start then I would suggest you go with the pro package.

See, here’s the thing — I want you to learn to do as much as you can without me. That being said, if you’d like more support once the course is over, I’ve got you. There are various coaching options available where I literally take your hand and do it all with you, step by step.

How many people join the course?

Usually, 20 – 30 women join the course. What’s great about that is that you get to meet other women who are traveling the exact same journey as you. Trust me, these women are going to become your new BFFs … I’ve seen it over and over again.

SO...

If you’re sick and tired of trying so many things, spending so much money, and not seeing results, the Brand New Biz virtual course is for you.

 

I’m here for you — and you are going to SUCCEED!

 

So if you’re ready … meet me inside!

 

Looking forward to supporting you,
Abbey